Mitasys × Blue Star India · AI Visibility

AI Visibility Report for June 2026

Blue Star India AI visibility for June 2026: 57% Share of Voice on Keyword surfaces (#2 / 7) and 77% Share of Voice on Prompt surfaces (#3 / 7).

Full data in the Excel workbook attached to your email.

At a glance

Where Blue Star India stands in AI answers

AI Overviews SoV

94.1%

Blue Star · #1 of 7

AI Mode SoV

36.8%

Blue Star · #3 of 7 · leader Daikin

Gemini + ChatGPT SoV

77.0%

#3 / 7 · +39.2pp vs last month

Total AI mentions

91

18 keywords + 73 prompts

What this means

AI Overviews: Blue Star leads at 94.1% SoV, ahead of LG (71.3%).

  • AI Mode: Blue Star at 36.8% SoV trails leader Daikin (70.8%).
  • Keyword: 12 keyword and surface pairs where a competitor appears but Blue Star doesn't. Priority targets (see Keyword Summary).
  • Keyword: 3 where Blue Star is mentioned but its own page isn't cited. Content opportunities to earn the citation.
  • Gemini: Blue Star at 46.3% SoV trails leader LG (78.4%).
  • ChatGPT: Blue Star at 78.6% SoV trails leader Carrier (82.4%).
  • Prompt: 14 prompt and surface pairs where a competitor appears but Blue Star doesn't. Priority targets (see Prompt Summary).
  • Prompt: 41 where Blue Star is mentioned but its own page isn't cited. Content opportunities to earn the citation.

How to read this

What the KPIs mean and how we move them

Unlike a Google ranking (one ladder to #1), AI visibility is a coverage and ownership game across the tracked set.

AI Share of Voice

The scoreboard: the share of AI answers Blue Star appears in versus tracked competitors. The goal is to lead the set and grow month over month, not to hit 100% (brands are scored independently, so they don't sum to 100%).

Mentions (coverage)

Being named in the answer. Grow this by winning the prompts and keywords where a competitor appears but we don't yet (the Competitor Gaps list). Turning a No into a Yes is the equivalent of climbing the rankings.

Citations (ownership)

Having a Blue Star page used as the cited source. This is the most controllable lever: turn Citation Gaps (mentioned but not cited) into citations by publishing or strengthening the content the AI pulls from.

Growing the program

For a fixed set, mentions have a ceiling, so we also widen coverage over time by adding new high-value prompts and keywords. Each month is a snapshot, so newly added items start fresh.

Keyword visibility · AI Overviews + AI Mode · ranking keywords

Google AI Overviews & AI Mode

Blue Star ranks #2 of 7 at 56.7% combined SoV; leader is Daikin at 66.3%.

Share of voice

Brand Combined AI OverviewsAI Mode MoM
Daikin 66.3% 57.9%70.8% n/a
Blue Star 56.7% 94.1%36.8% n/a
Hitachi 43.6% 63.8%32.8% n/a
Carrier 43.4% 15.8%58.1% n/a
Mitsubishi 37.9% 54.1%29.2% n/a
LG 25.1% 71.3%0.4% n/a
Bosch 0.0% 0.0%0.0% n/a
AI Overviews AI Overview shown 18/20 Mentioned 15/20 Cited 14/20
AI Mode Mentioned 7/20 Cited 8/20

Top cited pages

20 most-cited pages this month; 19 appear in responses that mention Blue Star. The other 1 are outreach targets.

Prompt visibility · Gemini + ChatGPT · conversational prompts

Gemini & ChatGPT

Blue Star ranks #3 of 7 at 77.0% combined SoV; leader is Daikin at 80.0%.

Share of voice

Brand Combined GeminiChatGPT MoM
Daikin 80.0% 60.8%81.0% +29.8
Carrier 79.4% 22.8%82.4% +71.8
Blue Star 77.0% 46.3%78.6% +39.2
LG 20.4% 78.4%17.3% -47.5
Mitsubishi 7.2% 58.5%4.4% n/a
Hitachi 1.8% 25.8%0.5% -30.2
Bosch 0.0% 0.0%0.0% -0.1
Gemini Mentioned 37/125 Cited 20/125
ChatGPT Mentioned 36/125 Cited 14/125

Top cited pages

20 most-cited pages this month; 14 appear in responses that mention Blue Star. The other 6 are outreach targets.

Methodology & glossary

How this report is built

  • Source: Ahrefs Brand Radar API v3. Market: India. Data window: 2026-06-01 to 2026-06-06.
  • Keyword report (AI Overviews + AI Mode): 20 ranking keywords (19 non-branded).
  • Prompt report (Gemini + ChatGPT): 125 prompts (125 non-branded).
  • Mention means the brand is named in the AI answer. Citation means a Blue Star page is shown as a cited source.
  • Share of Voice excludes branded prompts and keywords so totals aren't inflated. Brands are scored independently and need not sum to 100%.
  • MoM Δ compares combined Share of Voice to the previous month's report.
MentionThe brand is named in the AI-generated answer for a prompt or keyword.
CitationA Blue Star web page is shown as a cited source or link in the AI answer.
AI Share of Voice (SoV)Estimated share of AI answers in which a brand appears, relative to the tracked brand set. Values are independent per brand and need not sum to 100%.
Competitor-gapA prompt or keyword and surface where a competitor appears but Blue Star does not. A priority visibility target.
Citation-gapA prompt or keyword and surface where Blue Star is mentioned but its own page is not the cited source. A content opportunity.
Present (AI Overviews)Whether Google showed an AI Overview for the keyword at all. 'No' means none was triggered, so there is nothing to win there yet.
MoM changeMonth-over-month change in combined Share of Voice, in percentage points. 'n/a' means no comparable prior-month data.